Google Offering Certification In SEO Taught By Google Employees

Historically Google has reported they will not be giving any Seo certification like they do for Google Adverts, Google Analytics, and a whole slew of certification they provide. But that appears to have altered when Google announced the new Google Occupation Certification scholarships for U.S. corporations.

Google’s announcement is positive, don’t get me completely wrong, Google is offering U.S. enterprises up to 500 scholarships each to Google Vocation Certificates to train their personnel. “Enterprises can use Google Occupation Certificates to teach their employees for work opportunities in facts analytics, digital promoting & e-commerce, IT guidance, challenge management or consumer knowledge (UX) structure,” Google wrote.

These courses are taught by Googlers, Google mentioned “all course instructors are Google workforce who are subject matter-make a difference professionals.”

If you drill into the electronic advertising study course, you will see “Look for Engine Optimization Professional” is on the list:

So will you attempt to get certified by Google for Search engine optimisation? Do you think this is a fantastic strategy for Google to supply? Can you picture all the SEOs that get this and now say Google has licensed them as Search engine optimisation pros?

This can get interesting.

Forum discussion at Twitter.

Below is the other facet of the coin on why this should not be a major deal?

Is marketing not a little something men and women can master?

— 🦙 johnmu.xml (personal) 🦙 (@JohnMu) Might 3, 2022

Not positive my “shock tweet” is crystal clear that I’m referring to the certification component, and not the finding out aspect

— Pedro Dias (@pedrodias) May well 3, 2022

So, Google is certifying Website positioning pros now?

How is the output managed that they would not use the leverage (and Google’s identify) for dodgy misleading procedures?

— Pedro Dias (@pedrodias) May perhaps 3, 2022