Elon Musk has reportedly lined up a new Twitter CEO, shared ideas for monetizing tweets
3 min read
Elon Musk has lined up a new CEO for Twitter and told banking companies that agreed to aid fund his $44 billion acquisition present about his designs to monetize tweets, in accordance to a new report from Reuters. A supply explained to Reuters that Musk has resolved on who he programs to appoint as the new chief executive of Twitter, but the source failed to identify the man or woman. Twitter’s current CEO Parag Agrawal, who took the purpose just after Jack Dorsey stepped down in November, is envisioned to stay as CEO right until the deal is done.
Reuters experiences that Musk told Twitter chairman Bret Taylor that he does not have assurance in the firm’s administration, which is a sentiment that he also stated in SEC filings. Agrawal would be set for a major payment offer if the offer closes and Musk brings in new administration, as he would acquire $38.7 million because of to a clause in his agreement, according to the company’s most current proxy filing.
Reuters studies that Musk advised banks that he programs to establish far more means to make dollars from tweets. For illustration, he mentioned that he plans to create a way to monetize tweets that go viral or include essential details. He also prompt the strategy of charging a fee when 3rd-bash web-sites estimate or embed tweets from verified accounts.
The Washington Post experiences that Musk also brought up the idea of having to pay influencers to create material for the platform, which is a business model that has demonstrated to be thriving for TikTok. Musk is also mentioned to be interested in the plan of membership expert services that the enterprise could offer you.
In deleted tweets from previously this month, Musk prompt considerable improvements to Twitter Blue, which is the social media giant’s subscription services that is presently priced at $2.99 for each month. Musk recommended chopping the price tag, incorporating a way to shell out in dogecoin and banning promotion. In a further now-deleted tweet, Musk mentioned he wants to go Twitter away from its dependence on marketing for substantially of its profits.
Musk experienced also advised the banking institutions he could crack down on govt and board fork out at Twitter to slash costs. Reuters also reviews that in his pitch to the banking institutions, Musk said Twitter’s gross margin is a great deal reduced than other social media solutions, this sort of as Facebook and Pinterest, and argued that there are methods to run the firm in a additional expense-productive way.
Bloomberg News described this 7 days that Musk spoke to bankers about task cuts as part of his pitch to the creditors. Musk reportedly will not make selections on task cuts until he receives possession of the corporation.
Twitter suggests the transaction, which was unanimously authorized by the board, will most likely close this yr next shareholder and regulatory approval and “the gratification of other customary closing situations.” Musk will have to pay out Twitter a $1 billion termination cost if he doesn’t go through with his acquisition of the social community, for every a modern SEC submitting. The filing, which details the phrases of the arrangement, suggests Twitter would have to spend the exact rate beneath distinct circumstances.
